Leveraging Video for Optimal Marketing

"Written content has traditionally been king of the Internet. While video is another form of content, it's just not "another" type of content per se. Here are a couple of reasons why:

  • Including video content on landing pages improves conversion rates by 86 percent, according to Business2Community.com.
  • Current estimates indicate that two thirds of mobile viewing will be videos by 2016."

This is the beginning og an excellent post by Jonathon Catley of MDConnect in Massachusetts.  I couldn't say this better.

Here's the link to the remainder of his article

Well said, Jonathon